Local Express: sales prep built into HubSpot

Two buttons in HubSpot

• On a company: a research brief before the first contact. Who the store is, who to talk to, a likely pain, an opening line and questions for discovery.
• On a deal: a deal brief and a demo deck of 13 to 15 slides, picked from the company's 60-slide master and personalized to the store, with ROI estimated from the store's revenue.

What goes into a brief

• What HubSpot already knows: the company, its contacts, the deal stage, notes and calls.
• Public information about the store from Google and Yelp.
• The store's own website.

What the sales team controls

• The instructions behind every brief, with version history and one-click rollback.
• Which AI model writes each kind of brief.
• A chat that answers questions about Local Express's own product and cites its sources.
• Short notes the system uses from the next brief on, without a release.

Compound on the Local Express blog

We also turned articles from the Local Express blog into Compound packages: a narrated video, a vertical cut, infographics and copy for social platforms.

What stays private: Local Express's customers, its deals and its internal numbers. This page describes the system, not their data.